Highlights

  • Desjardins shifts BRP rating from Hold to Buy as of May 30, 2025
  • Average one-year price target set at USD47.52, up from the current USD 44.01 share price
  • Revenue projected at USD11.8B, marking a 53.95% year-over-year increase

Desjardins has revised its rating on BRP Inc. (NasdaqGS: DOOO) from Hold to Buy as of May 30, 2025, citing improving financial metrics and upward price target forecasts. The investment firm’s decision comes amid projections for moderate earnings growth and substantial revenue expansion.

As of May 7, 2025, analysts have set a consensus one-year price target of USD47.52 per share for BRP. This reflects a potential upside of 7.97% from its most recent closing price of USD44.01. Forecasts vary widely, with low-end estimates at USD35.86 and high-end projections reaching as much as USD64.67 per share.

Financial projections indicate that BRP is expected to generate USD11.8 billion in annual revenue, a 53.95% increase over the previous year. This growth comes alongside a modest increase in projected non-GAAP earnings per share (EPS) to 15.13, representing a 1.64% gain from earlier forecasts.

The valuation outlook may also be influenced by BRP’s broad portfolio of recreational and powersports brands, spanning snowmobiles, watercraft, and off-road vehicles. While the company maintains global operations in over 120 countries, with annual sales of CA$6.1 billion and a workforce of approximately 12,600, analysts appear to be focusing more on financial trends than product positioning.

Despite a relatively narrow EPS growth estimate, the large revenue increase appears to have supported the upgraded rating. Investors may interpret Desjardins’ call as a signal of improved expectations rather than a definitive trend, given the wide range in forecasted share prices.

Overall, the market will be watching closely to see whether BRP can meet the expectations implied in its latest upgrade and financial projections.