Key Highlights
• TDAY shares fell approximately 9.38 percent to $7.25, a decline of $0.75 from a prior close of $8.00.
• Second quarter total revenue was $536.3 million, down 8.3 percent, or 6.1 percent same-store, missing the $546.7 million estimate.
• Digital advertising softness, loss of a programmatic partner, and search-driven traffic shift weighed on results, while digital-only subscription revenue grew 6.8 percent year over year.
• The company highlighted a new strategic partnership with Palantir aimed at boosting audience-side monetization tools.
Continued Revenue Decline Weighs on Shares
USA Today Co., Inc. (NYSE:TDAY), formerly Gannett Co., Inc., a diversified media and digital marketing solutions company operating through Domestic Media, Newsquest, and Digital Marketing Solutions segments, closed down 9.38 percent at $7.25 following its second quarter earnings release. Total revenue came in at $536.3 million, down 8.3 percent, or 6.1 percent on a same-store basis versus Q1, driven by tough licensing content comps versus Q1, digital advertising softness of a programmatic partner, sponsored-link policy change, and search-driven traffic shift, while digital-only subscription revenue grew 6.8 percent year over year to $20.4 million and adjusted EBITDA was $56.9 million.
Management reaffirmed full-year 2026 outlook, expecting improving same-store revenue trends as the year progresses, growth in adjusted EBITDA with expanding margins, improved net income, and a fourth consecutive year of free cash flow growth, along with expectations to reach majority digital revenue mix in the back half of the year.
Palantir Partnership and Forward Outlook
Management highlighted a new strategic partnership with Palantir, a first-party data/intelligence layer to convert audience scale into relationships, aiming to boost ARPU across subscriptions, advertising, and commerce, though financial upside from this partnership is not indicated in guidance with more specifics expected over the next one to two quarters.
Key operating metrics showed continued strength, with digital-only ARPU hitting a record $10.47, up 34.4 percent, start-to-stop ratio improved sequentially, Local iQ core platform revenue grew 7 percent with core platform RPU at a record $2,908, up 4.1 percent, and average customer count up 2.8 percent, with off-platform video views reaching 3 billion in H1 2026, including over 1 billion TikTok views.
Conclusion
In summary, USA Today Co. (NYSE:TDAY) shares fell approximately 9.38 percent to $7.25 at last closing, extending declines following second quarter results that missed estimates on continued digital advertising softness. These are the verified facts from the earnings release and market data. Whether the decline stabilizes may depend on how quickly the new Palantir partnership contributes to monetization and whether same-store revenue trends improve as guided.




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